Strategic Actions Based on Research

Aroostook County Tourism prides itself on being a data-driven organization. On an annual basis, published data sets and traveler information gives valuable insight into show has responded to marketing campaigns, visited the region, and what inspired their visit.

The visitation data and economic impact reports listed below provide critical insight into the growing tourism industry of Aroostook County and Maine.

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Annual Domestic Visitation Data For Aroostook County

• Aroostook County 2023 Economic Impact & Visitor Tracking

• Aroostook County 2022 Economic Impact & Visitor Tracking Report

• Aroostook County 2021 Economic Impact and Visitor Tracking Report

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Annual Domestic Visitation Data For Maine

• 2023 Economic Impact and Visitor Tracking Report

• 2022 Economic Impact and Visitor Tracking Report

• 2021 Economic Impact and Visitor Tracking Report

• 2020 Economic Impact and Visitor Tracking Report

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Quarterly Domestic Visitation Insights For Aroostook County

• Summer 2024 Aroostook County

• Winter 2024 Aroostook County

• Fall 2023 Aroostook County

• Summer 2023 Aroostook County

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Quarterly Domestic Visitation Insights For Maine

• Summer 2024 (May – August 2024) Visitor Tracking Report
• Winter 2024 (Dec 2023 – April 2024) Visitor Tracking Report‍
• Fall 2023 (September – November 2023) Visitor Tracking Report‍
• Summer 2023 (May – August 2023) Visitor Tracking Report‍
• Winter 2023 (Dec 2022 – April 2023) Visitor Tracking Report‍
• Fall 2022 (September – November 2022) Visitor Tracking Report‍
• Summer 2022 (May – August 2022) Visitor Tracking Report‍
• Winter 2022 (Dec 2021 – April 2022) Visitor Tracking Report

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Special Reports and Visitation Data Sets

• The Economic Contribution of Snowmobiling in Maine - 2020 Snowmobiling
• Contributions of Golf to the State of Maine - 2023 Impact Report | Economic & Quality of Life
• Sports Tourism in Maine - 2024

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The economic impact of tourism and visitation to Maine and Aroostook County make it third largest industry in the region behind forestry and agriculture. In 2023 visitors spent $169,599,300 dollars in the region that made an economic impact of $255,058,200. This was up 3.5% as compared to the same period in 2022. For 2023 visitation to The County was up 17.5% (332,400 total visitors counted) while over all tourism to Maine was actually down 0.6%. 33% of all visitors to Aroostook County came from Maine while 64% of visitors came from just seven Canadian Providences and U.S. States.

Tourism is a growing industry in Aroostook County and there is not part of the economy that is not affected by tourism and leisure travel.